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Sensational jewellery for women

Enjoy our luxurious selection of jewellery for women.  PureJewels is renowned for beautifully-designed jewellery with Indian flair.

Traditional and contemporary Indian jewellery for women
Founded more than 50 years ago, PureJewels is proud to offer a broad range of Indian jewellery – from the traditional pieces that we built our business on, to modern designs produced by our talented team.  Whether you want a classic Mangal sutra for your wedding day, or a signature pair of 22ct gold earrings, you can trust PureJewels.  Our design studio produces seasonal collections of contemporary jewellery for women, including our signature engagement rings.

Why choose PureJewels jewellery for women?
PureJewels is a family firm based on Green Street in East London.  We operate with care and attention to every piece and each customer, and we have a bank of loyal clients who return.  You can come in for repairs, alterations or bespoke orders.  Our advisors are friendly and can advise you about investing in gold jewellery, choosing a surprise piece of jewellery, or making the perfect proposal!  We specialise in 22ct gold but our design team creates jewellery in rose gold and white gold too.

Jewellery sets for women

Choose from one of our in-house collections to create a jewellery set.  A matching set of earrings and bracelet makes a perfect birthday gift for women.  Try:
– Vinyasa (2018), available in white, yellow, and rose gold.  It was inspired by the magnificent Indian peacock and features curves and swirls, with diamond highlights, to celebrate an icon of Indian culture.
– Inspired by the recent revival of Polki diamonds, our 22ct gold Diya collection is rich with natural diamonds in the traditional setting.
– Lotus is a recent, small collection of contemporary solitaires with fishtail and pave halo diamonds.

Jewellery for women of every age

Call in – we’d be delighted to help you find a birthday present for a woman of any age.  Our in-store advisors are available to help you over Live Chat too, if you’d like some instant advice.