Choker Chains

PureJewels offers a vast collection of 22ct gold choker chain necklace– a simple, elegant style that rests at the base of your neck. This type of choker necklace chain gives you twice the value: it’s perfect as part of an occasion set, and also for everyday wear.

India has a rich history of jewellery design, and was the origin of many of today’s jewellery trends. Our design team loves to interpret authentic Indian style and gives it a modern look. Techniques like Kandan and stones like Polki diamonds appear through the collection – we think it’s important to keep these old skills alive. Our in-house jewellery is beautifully made in the UK, but our heritage shines through.

The style of a choker necklace chain is typically suited to everyday wear and it rests at the right point to be seen beneath a modest neckline. It strikes an elegant note – not too showy, not too plain.

If you feel like experimenting, a choker necklace chain is the perfect foundation for stacking your necklaces. Add some longer chains and a maxi pendant to create the feminine, waterfall look. Show us your snaps on Instagram!

Browse our exclusive collection of choker chain necklaces available online at PureJewels UK. Shop stylish designs and find the perfect piece to complement your look.

Choker chains have been a beloved accessory for centuries, gracing the necks of royalty and fashion enthusiasts alike. The richness of 22ct gold enhances their beauty, making them a luxurious yet versatile choice. A golden choker can be worn alone for a refined look or layered with longer chains for a trendy, stacked effect.

Our ladies’ choker chains are designed to suit various styles, from traditional to contemporary. Whether you seek an intricately carved design or a sleek, modern finish, our collection has something for every taste.

• Traditional Elegance: Pair a 22ct gold choker chain with a saree or lehenga for a regal Indian look.
• Modern Chic: Wear a sleek golden choker with a high-neck dress or a blouse for a sophisticated touch.
• Layered Look: Combine a delicate ladies’ chain with a bold choker to create a fashion-forward statement.