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Jewellery finds its roots as old as the Neanderthal living in Europe. Since then, humanity has evolved into not only different materials but also different production techniques. Throughout history, we have seen the development of new production techniques that have helped create beautiful adornments. Each production technique results from years of innovation to achieve a [...]Continue Reading
How to Clean Gold Jewellery the Right Way Gold jewellery is a timeless accessory that can make any outfit look glamorous. Still, taking care of your gold pieces properly is essential to keep them looking shiny and beautiful for years. Properly cleaning your gold jewellery is easy, but there are some steps you should take [...]Continue Reading
A Guide to Die Stamping The art of adornment can be traced back to the stone age. Over time, not only did the variety of materials expand, but the manufacturing technique also improved. New inventions led to the application of the same machinery to produce other products. One such example of this is the die [...]Continue Reading
PureJewels say supporting craftsmanship is key to development of UK jewellery industry LONDON, December 19, 2022 - PureJewels, a design-led London-based jewellery brand, retailer and manufacturer, are sponsoring the 2022/23 Goldsmiths’ Craftsmanship & Design awards, highlighting their support for development of artisanal skills across the UK industry. “We are passionate about preserving the heritage of [...]Continue Reading
Diwali; the festival of lights, celebrating abundance of love and riches. Diwali celebrations brings along many things; the sweets, gatherings with family and loved ones, the beautiful decors and of course the gifts. Part of the Diwali celebrations include praying to goddess Lakshmi; the goddess of wealth and prosperity. Buying gold and silver during Diwali [...]Continue Reading
From gold heirloom pieces to our first jewellery purchase, every piece holds a special place in our hearts and rekindles wonderful memories. Just the mere sight of the bejewelled treasure excites us and fills us with joy. And if you like to wear them often, as you should, it is very normal that they wear [...]Continue Reading
What are Various Types of Bracelets? We love the versatility of bracelets. The various kind of gold bracelets is tennis bracelets, gold charm bracelets, gold bangle bracelets, gold kadas, gold chain bracelets, Rudraksha bracelet, filigree bracelet, et Cetra. These bracelets are sometimes also studded with stunning diamonds and colourful gemstones. Which Arm Should a Woman [...]Continue Reading