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For jaw-dropping jewellery gifts with a cheeky saving, be first in the queue at the PureJewels sale!  Our jewellery gifts sale runs almost all year round.  Here you’ll find discontinued pieces and jewellery discounts “just because”.  If the boss is in a good mood you might find discounts on watches and wedding rings too!

Our favourite jewellery gifts on sale
You will find plenty of 22ct gold jewellery in our sale department. It’s our speciality and we are able to bring you special offers on some top favourites, such as 22ct gold pendants, 22ct gold chains, and 22ct gold earrings – all popular for special occasions and birthdays.   Buying a gift is always a joyful experience, but buying a gift at the very best value – and saving yourself up to £250 – is even more wonderful!

How the PureJewels jewellery sale works…
We have been in business for over 40 years and have made good relationships with our suppliers and goldsmiths.  The PureJewels family travels to India and beyond to visit our diamond cutting centre, and meets jewellery-makers in Britain, including trainees, who we love to support!  These excellent relationships give us the opportunity to bring you some of our favourite pieces, either made by us or our suppliers, and to occasionally offer you special jewellery discounts.  We consider our customers as part of our extended family.  So we are absolutely delighted to offer our jewellery gifts on sale whenever we can!